Strategy, Innovation & Flawless Execution

Morgan Clarke was incorporated on 26th October 1994.  On the same day, one hundred and ninety-four years earlier, a great future Prussian General by the name of Helmuth von Moltke was born.  He was a distinguished military strategist who coined the phrase, now well-known in business too, “no plan survives contact with the enemy”.  He understood that the successful execution of a strategy will always depend upon it being sufficiently robust, flexible and able to withstand what other people do.

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