B2B Skills
In today's competitive business climate, commercial responsibility spreads deeper and wider within organisations. This intensive two-day programme will provide a thorough grounding in how to assess the potential risks and exploit the commercial opportunities that will drive your business success.
The programme builds greater awareness of the financial and non-financial impact of business actions and decisions. The payback is immediate as participants can apply the insights gained as soon as they return to work.
Benefits
By the end of this programme you will be able to:
- understand the cost and value drivers of your business or business area
- take action that will improve cash flow and profit performance
- manage the sales pipeline by monitoring activity, skills and targeting
- analyse financial performance and use key ratios to make sound business decisions
- manage your business in a way that will optimise shareholder value.
Approach
A mix of case studies, exercises and group facilitation. Intensive and pacy, a lot of ground is covered but the approach is flexible enough to meet the specific needs of participants.
Who should attend?
Directors, managers, buyers, account managers and sales people, commercial and contracts managers, project managers. Anyone with the need to improve financial performance and commercial awareness.
Duration
Two days
For further details please call John Baldwin on + 44 (0)1306 621600.