Morgan Clarke Consulting - B2B Skills - Winning More Business through b2b Selling/title> <meta name="description" content="Our approach to leadership and management development is focused either on enabling individuals to make successful transitions from one role to another, or on becoming better aligned with and more effective in their current role." /> <meta name="keywords" content="business leadership, leadership development, management development, morgan clarke, uk" /> <meta name="generator" content="Dreamweaver" /> <meta name="author" content="James Bailey" /> <meta name="Content-Type" content="text/html; charset=iso-8859-1" /> <link href="media/styles/master.css" rel="stylesheet" type="text/css" media="screen" /> <link href="media/styles/print.css" rel="stylesheet" type="text/css" media="print" /> <link rel="shortcut icon" href="favicon.ico" type="image/x-icon" /> <link rel="icon" href="favicon.ico" type="image/xicon" />  <script type="text/javascript" src="media/scripts/popup.js"></script> </head> <body>  <div id="wrapper" class="bgrnd-b2b">  <div id="container">  <div id="left-column"> <div class="logo"><a href="index.html"><img src="media/images/mc_logo.png" width="150" height="105" alt="Morgan Clarke Logo" /></a></div> <div id="navigation"> <ul> <li class="blue"><a href="index.html" title="Link to home page">Home</a></li> <li class="purple"><a href="alignment.htm" title="Link to executive, senior lead and employee alignment">Alignment</a></li> <li class="aqua"><a href="leadership.htm" title="Information on leadership and development">Leadership</a></li> <li class="green"><a href="coaching.htm" title="Link to coaching page">Coaching</a></li> <li class="red"><a href="b2b.htm" title="Link to B2B Skills page">B2B Skills</a> <ul> <li><a href="strategic-thinking.htm" title="Commerical Acumen">Strategic Thinking</a></li> <li><a href="commercial-acumen.htm" title="Commerical Acumen">Commerical Acumen</a></li> <li class="active"><a href="winning-business.htm" title="Winning More Business through b2b Selling">Winning More Business</a></li> <li><a href="delivering-success.htm" title="Delivering Successful Business Projects">Delivering Successful Business Projects</a></li> <li><a href="powerful-presentations.htm" title="Professional Presentation">Powerful Presentations</a></li> <li><a href="influencing.htm" title="Influencing and Persuading">Influencing and Persuading</a></li> <li><a href="self-awareness.htm" title="Self Awareness">Self Awareness</a></li> <li><a href="commercial-negotiations.htm" title="Negotiation">Commercial Negotiations</a></li> </ul> </li> <li class="blue"><a href="clients.htm" title="Link to our clients page">Our Clients</a></li> <li class="blue"><a href="team.htm" title="Meet the Morgan Clarke team">Meet the Team</a></li> <li class="blue"><a href="contact.aspx" title="Link to contact us page">Contact Us</a></li> </ul> </div> </div>   <div id="right-column-inside"> <h1 class="title-b2b bot100">B2B Skills</h1> <div class="intro-box-winning">You work in a results driven business-to-business sales environment. Competition is tough and customer expectations are always rising. You want to stay ahead of the pack, meet customer expectations and move up to new levels of performance.</div> <p>This programme will allow you to step back from the fray and learn sales approaches which will make you more successful, usually by working smarter not harder. We will show you how to get closer to your customers by understanding the sales process and customer behaviour in greater depth. The pay off is that you will win more business.</p> <h4 class="red">Benefits</h4> <p>By the end of this programme you will be able to:</p> <ul class="b2b-bullets"> <li>lead highly professional sales meetings</li> <li>apply knowledge, skills and behaviours that will result in higher volumes or more profitable sales</li> <li>build better rapport with customers</li> <li>enhance self-awareness to improve confidence and performance</li> <li>obtain unique insights into how buyers think and make decisions</li> <li>manage the sales process and be more successful. </li> </ul> <h4 class="red">Approach</h4> <p>The approach is practical and participative. We use case studies and exercises to explore approaches and skills. Participants draw on their own experiences and build confidence through using their new skills in situations that reflect their own sales environment. The facilitator, a consultant with exceptional personal experience of business-to-business selling, will ensure that all participants obtain maximum value.</p> <h4 class="red">Who should attend?</h4> <p>The programme is designed for both new and experienced sales people or account managers operating in a business-to-business environment.</p> <h4 class="red">Duration</h4> <p>Two days</p> <p>For further details please call John Baldwin on + 44 (0)1306 621600.</p> </div>  <div class="clear"></div>  <div id="footer"> <div class="footer-left">©2012 Morgan Clarke - Leadership and Management Development • <a href="sitemap.htm">Sitemap</a> • <a href="disclaimer.htm">Disclaimer</a> • <a href="privacy.htm">Privacy Policy</a></div> <div class="footer-right"><a href="javascript:window.print();" class="print">Print page</a></div> </div>  </div>  </div>  <script type="text/javascript"> var gaJsHost = (("https:" == document.location.protocol) ? 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